Many companies are realizing how important a social media presence is for the success of their business, but some companies are not planning their social media strategies or even using the marketing strategy correctly.
Believe it or not, there is a right way and a wrong way to use social media for your business, and if you want to bomb at the latest marketing sensation, then you need to do the following.
There are tools like Hootsuite and Twitterfeed that allow you to schedule your posts in advance. If you want to be a social media failure, make sure to automate and only automate your posts. Who needs real-time conversation anyway?
Keep your mouth shut.
You could also create a social media account and then never post anything. Your brand is on there, and that’s all the matters, right?
Talk way too much.
Maybe you’re not the type to keep quiet. Instead, make sure that you share anything and everything you possibly can. Generate about 100 posts per minute, and keep discussing things that aren’t relevant to your business.
If you really want to bomb on social media, make sure that all you ever talk about is your business and how great you are. People really love it when you brag,
Want to drop an F bomb? Want to talk about how much you can’t stand your customers? This is a great way to ensure that your social endeavors fail miserably.
Do you have customers using your social media page as a way to ask questions about your products and services? To be completely awful at social media, you need to make sure that you totally ignore all of their inquiries. In fact, why don’t you just delete them as they come in?
Social media can really be a great marketing tactic for your business as long as you use it correctly. If you’re at fault for any of these aforementioned situations, then you may want to make a few adjustments, otherwise you’ll bomb out quickly.
Are there any other ways to bomb on social media that I missed? Please share your thoughts below.
Copywriter | Content Management Specialist
With over six years of professional writing experience, Kristi is a published author who expertly communicates on the importance of content in business and marketing.